{"id":7226,"date":"2025-10-06T15:48:07","date_gmt":"2025-10-06T12:48:07","guid":{"rendered":"https:\/\/irdarbnicas.lv\/?post_type=product&p=7226"},"modified":"2025-12-18T16:25:23","modified_gmt":"2025-12-18T14:25:23","slug":"digitala-reklama-2026-5-soli-lidz-rezultatam","status":"publish","type":"product","link":"https:\/\/irdarbnicas.lv\/en\/notikums\/digitala-reklama-2026-5-soli-lidz-rezultatam\/","title":{"rendered":"Digit\u0101l\u0101 rekl\u0101ma 2026. 5 so\u013ci l\u012bdz rezult\u0101tam"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

5 so\u013cu rekl\u0101mas optimiz\u0101cijas formula \u2013 pieeja, kas pal\u012bdz izveidot un vad\u012bt kampa\u0146as ar re\u0101lu atdevi.<\/p>\n","protected":false},"featured_media":6025,"template":"","meta":{"_jet_sm_ready_style":"","_jet_sm_style":"","_jet_sm_controls_values":"","_jet_sm_fonts_collection":"","_jet_sm_fonts_links":"","ir__nometne":"","mazajiem__jauniesiem":"","datums_":1765497600,"datums__end":0,"date_fancy":"12\/12","laiks":"14:00","laiks_lidz":"17:00","vieta":"Tie\u0161saiste","price-info":"120","subtitle":"Semin\u0101rs ar L\u012bvu Bleideli","apraksts":"

K\u0101 soli pa solim izveidot kampa\u0146u, kas ne tikai izskat\u0101s labi, bet ar\u012b nes rezult\u0101tu.<\/p>\n

Digit\u0101l\u0101s rekl\u0101mas pasaule 2026. gad\u0101 ir k\u013cuvusi strauj\u0101ka un sare\u017e\u0123\u012bt\u0101ka nek\u0101 jebkad. Lietot\u0101ju uzved\u012bba main\u0101s, rekl\u0101mas k\u013c\u016bst d\u0101rg\u0101kas, un uzman\u012bbas konkurence ir milz\u012bga. Lai pan\u0101ktu re\u0101lu efektu, nepietiek ar labu saturu \u2014 nepiecie\u0161ama skaidra sist\u0113ma, kas pal\u012bdz saprast, k\u0101 un k\u0101p\u0113c rekl\u0101ma paties\u012bb\u0101 str\u0101d\u0101.<\/p>\n

\u0160aj\u0101 lekcij\u0101 L\u012bva atkl\u0101s savu 5 so\u013cu optimiz\u0101cijas formulu \u2013 pieeju, kas pal\u012bdz izveidot un vad\u012bt kampa\u0146as ar re\u0101lu atdevi. T\u0101 apvieno rado\u0161umu, strat\u0113\u0123iju un datu dom\u0101\u0161anu, par\u0101dot, k\u0101 non\u0101kt l\u012bdz rezult\u0101tam soli pa solim.<\/p>\n

\u2022 Aktu\u0101l\u0101s digit\u0101l\u0101s platformas 2026. gad\u0101: TikTok, Instagram, YouTube, Google<\/em> un citas, kas domin\u0113 lietot\u0101ju uzman\u012bbas piesaist\u0113.
\n\u2022 Veiksm\u012bgas rekl\u0101mas kampa\u0146as strukt\u016bra: k\u0101 uzb\u016bv\u0113t kampa\u0146u, kas patie\u0161\u0101m darbojas.
\n\u2022 Kan\u0101lu un auditoriju izv\u0113le: k\u0101 prec\u012bzi noteikt m\u0113r\u0137auditoriju un sasniegt to \u012bstaj\u0101 br\u012bd\u012b.
\n\u2022 Rado\u0161uma noz\u012bme: k\u0101 rad\u012bt saturu, kas iedvesmo un p\u0101rv\u0113r\u0161 skat\u012bt\u0101ju pirc\u0113j\u0101.
\n\u2022 Bie\u017e\u0101k pie\u013caut\u0101s k\u013c\u016bdas: k\u0101 izvair\u012bties no rekl\u0101mas bud\u017eeta iz\u0161\u0137\u0113rd\u0113\u0161anas.
\n\u2022 Re\u0101li piem\u0113ri un datu anal\u012bze: k\u0101 soli pa solim analiz\u0113t un uzlabot rekl\u0101mas rezult\u0101tus.
\n\u2022 ROAS<\/em> un optimiz\u0101cija: k\u0101 pan\u0101kt maksim\u0101lu rekl\u0101mas atdevi un efektivit\u0101ti 2026. gada tirg\u016b.<\/p>\n

Lekcija paredz\u0113ta m\u0101rketinga speci\u0101listiem un uz\u0146\u0113m\u0113jiem, kuri v\u0113las saprast, k\u0101 2026. gad\u0101 soli pa solim non\u0101kt l\u012bdz re\u0101liem rezult\u0101tiem, izmantojot strat\u0113\u0123isku, rado\u0161u un datu balst\u012btu\u00a0pieeju.<\/p>\n

Semin\u0101ru vad\u012bs\u00a0L\u012bva Bleidele<\/strong>, pieredz\u0113jusi digit\u0101l\u0101 strat\u0113\u0123e ar vair\u0101k nek\u0101 10 gadu pieredzi. L\u012bva ir pal\u012bdz\u0113jusi viet\u0113jiem un glob\u0101liem z\u012bmoliem veidot veiksm\u012bgas digit\u0101l\u0101s kampa\u0146as. Pa\u0161laik vi\u0146a darbojas k\u0101 neatkar\u012bga e-komercijas strat\u0113\u0123e, kas sadarboj\u0101s ar da\u017e\u0101diem z\u012bmoliem un rekl\u0101mas a\u0123ent\u016br\u0101m Latvij\u0101, k\u0101 ar\u012b str\u0101d\u0101 pie inovat\u012bvu e-komercijas strat\u0113\u0123iju izstr\u0101des. T\u0101pat L\u012bva ir ar\u012b pasniedz\u0113ja Latvijas Universit\u0101t\u0113 un start-up<\/em> mentore.<\/p>\n

Dal\u012bbas maksa<\/strong>\u00a0\u2013 120 EUR (ar ietvertu PVN).
\nJa esi \u017eurn\u0101la \u201cIR Nauda\u201d gada abonents, izmanto savu 20 % atlaides KUPONU, kas tev nos\u016bt\u012bts e-past\u0101.
\nJa v\u0113lies pieteikt vair\u0101kus dal\u012bbniekus vai tev ir jaut\u0101jumi, l\u016bdzu, raksti:\u00a0notikumi@ir.lv<\/em>\u00a0vai zvani: +371 29447030<\/p>\n

 <\/p>\n

IR darbn\u012bcas<\/strong>: apm\u0101c\u012bbas, darbn\u012bcas, semin\u0101ri un kursi. Visu l\u012bme\u0146u vad\u012bt\u0101ju apm\u0101c\u012bbas. Digit\u0101l\u0101s prasmes, digit\u0101lais m\u0101rketings, m\u0101ksl\u012bgais intelekts, m\u0101ksl\u012bg\u0101 intelekta r\u012bki. Person\u0101la vad\u012bba, finan\u0161u prat\u012bba, sabiedrisk\u0101s attiec\u012bbas, lieti\u0161\u0137\u0101 sarakste un citas t\u0113mas tiem, kam r\u016bp pa\u0161att\u012bst\u012bba.
\nAktu\u0101lo semin\u0101ru un darbn\u012bcu pied\u0101v\u0101jumu skaties\u00a0irdarbnicas.lv<\/a>\u00a0kalend\u0101r\u0101.<\/p>\n","zoom":""},"product_brand":[],"product_cat":[128,48,50],"product_tag":[],"class_list":{"0":"post-7226","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-liva-bleidele","7":"product_cat-darbnicas-2","8":"product_cat-notikumi-2","10":"first","11":"outofstock","12":"taxable","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product\/7226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/media\/6025"}],"wp:attachment":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/media?parent=7226"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product_brand?post=7226"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product_cat?post=7226"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product_tag?post=7226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}