{"id":7932,"date":"2026-08-12T19:20:39","date_gmt":"2026-08-12T16:20:39","guid":{"rendered":"https:\/\/irdarbnicas.lv\/?post_type=product&#038;p=7932"},"modified":"2026-08-13T09:23:16","modified_gmt":"2026-08-13T06:23:16","slug":"ka-uzlabot-uznemuma-redzamibu-ai-meklesanas-rezultatos","status":"publish","type":"product","link":"https:\/\/irdarbnicas.lv\/en\/notikums\/ka-uzlabot-uznemuma-redzamibu-ai-meklesanas-rezultatos\/","title":{"rendered":"K\u0101 uzlabot uz\u0146\u0113muma redzam\u012bbu AI mekl\u0113\u0161anas rezult\u0101tos"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Svar\u012bg\u0101kie AI Search darb\u012bbas principi. K\u0101 izv\u0113rt\u0113t sava uz\u0146\u0113muma redzam\u012bbu\u00a0 un piel\u0101got eso\u0161o saturu AI mekl\u0113\u0161anas videi.<\/p>\n","protected":false},"featured_media":7467,"template":"","meta":{"_jet_sm_ready_style":"","_jet_sm_style":"","_jet_sm_controls_values":"","_jet_sm_fonts_collection":"","_jet_sm_fonts_links":"","ir__nometne":"false","mazajiem__jauniesiem":"","datums_":1795564800,"datums__end":1795564800,"date_fancy":"25\/11","laiks":"15:00","laiks_lidz":"18:00","vieta":"Tie\u0161saiste","price-info":"180","subtitle":"Semin\u0101rs ar Aigaru Cep\u012bti","apraksts":"<p>AI mekl\u0113\u0161anas r\u012bki, piem\u0113ram, ChatGPT, Gemini un Perplexity, maina veidu, k\u0101 cilv\u0113ki mekl\u0113 inform\u0101ciju, sal\u012bdzina pied\u0101v\u0101jumus un izv\u0113las produktus vai pakalpojumus. Uz\u0146\u0113muma m\u0101jaslapai var b\u016bt kvalitat\u012bvs saturs un laba redzam\u012bba Google, ta\u010du tas v\u0113l nenoz\u012bm\u0113, ka z\u012bmols tiks piemin\u0113ts vai izmantots k\u0101 inform\u0101cijas avots AI veidotaj\u0101s atbild\u0113s.<\/p>\n<p>Bie\u017ei vien probl\u0113ma nav satura apjom\u0101, bet gan taj\u0101, cik skaidri saturs atbild uz klientu jaut\u0101jumiem, cik viegli AI sist\u0113mas sp\u0113j saprast uz\u0146\u0113muma pied\u0101v\u0101jumu un vai z\u012bmolam ir pietiekami sp\u0113c\u012bgi autorit\u0101tes sign\u0101li gan sav\u0101 m\u0101jaslap\u0101, gan \u0101r\u0113jos avotos.<\/p>\n<p>Apm\u0101c\u012bbu ietvaros dal\u012bbnieki iepaz\u012bs svar\u012bg\u0101kos AI Search darb\u012bbas principus un praktiski apg\u016bs, k\u0101 izv\u0113rt\u0113t sava uz\u0146\u0113muma redzam\u012bbu, analiz\u0113t konkurentus un piel\u0101got eso\u0161o saturu AI mekl\u0113\u0161anas videi. \u012apa\u0161a uzman\u012bba tiks piev\u0113rsta klientu jaut\u0101jumu izp\u0113tei, satura strukt\u016brai, z\u012bmola autorit\u0101tei un rezult\u0101tu m\u0113r\u012b\u0161anai.<\/p>\n<p>Teorija tiks papildin\u0101ta ar praktiskiem piem\u0113riem un uzdevumiem, kurus dal\u012bbnieki var\u0113s izmantot sava uz\u0146\u0113muma AI redzam\u012bbas uzlabo\u0161anai.<\/p>\n<p>Apm\u0101c\u012bb\u0101s iek\u013caut\u0101s t\u0113mas:<\/p>\n<ul>\n<li>K\u0101 darbojas AI mekl\u0113\u0161ana un ar ko t\u0101 at\u0161\u0137iras no tradicion\u0101lajiem Google mekl\u0113\u0161anas rezult\u0101tiem?<\/li>\n<li>K\u0101 AI r\u012bki atlasa inform\u0101ciju, avotus un z\u012bmolus sav\u0101m atbild\u0113m?<\/li>\n<li>K\u0101 noskaidrot, k\u0101dus jaut\u0101jumus potenci\u0101lie klienti uzdod da\u017e\u0101dos pirkuma ce\u013ca posmos?<\/li>\n<li>K\u0101 nov\u0113rt\u0113t sava uz\u0146\u0113muma un konkurentu redzam\u012bbu AI mekl\u0113\u0161anas r\u012bkos?<\/li>\n<li>K\u0101 piel\u0101got kategoriju, pakalpojumu, produktu un bloga saturu AI Search pras\u012bb\u0101m?<\/li>\n<li>K\u0101 izmantot skaidras atbildes, sal\u012bdzin\u0101jumus, ekspertu inform\u0101ciju, pier\u0101d\u012bjumus un bie\u017e\u0101k uzdoto jaut\u0101jumu sada\u013cas?<\/li>\n<li>K\u0101 m\u0101jaslapas strukt\u016bra, iek\u0161\u0113j\u0101s saites un struktur\u0113tie dati pal\u012bdz AI sist\u0113m\u0101m lab\u0101k saprast saturu?<\/li>\n<li>K\u0101 z\u012bmola piemin\u0113jumi, \u0101r\u0113j\u0101s publik\u0101cijas un digit\u0101l\u0101 autorit\u0101te ietekm\u0113 AI redzam\u012bbu?<\/li>\n<li>K\u0101 m\u0113r\u012bt z\u012bmola piemin\u0113jumus, cit\u0113tos avotus, konkurentu redzam\u012bbu un izmai\u0146as laika gait\u0101?<\/li>\n<li>K\u0101 izveidot priorit\u0101ro AI Search uzlabojumu pl\u0101nu savam uz\u0146\u0113mumam?<\/li>\n<\/ul>\n<p>Apm\u0101c\u012bbas b\u016bs noder\u012bgas m\u0101rketinga un komunik\u0101cijas speci\u0101listiem, satura veidot\u0101jiem, e-komercijas vad\u012bt\u0101jiem un uz\u0146\u0113mumu vad\u012bt\u0101jiem, kuri v\u0113las izprast AI mekl\u0113\u0161anas att\u012bst\u012bbu un patst\u0101v\u012bgi identific\u0113t iesp\u0113jas sava uz\u0146\u0113muma redzam\u012bbas uzlabo\u0161anai.<\/p>\n<p><strong>Aigars Cep\u012btis<\/strong>\u00a0ir SEO un AI Search speci\u0101lists ar vair\u0101k nek\u0101 15 gadu pieredzi digit\u0101laj\u0101 m\u0101rketing\u0101 un SEO.<\/p>\n<p>Aigars ir SEO Meetup un SEO Workshop pas\u0101kumu R\u012bg\u0101 iniciators un organizators, kur\u0161 regul\u0101ri dal\u0101s ar praktisk\u0101m zin\u0101\u0161an\u0101m par SEO un AI Search. Vi\u0146\u0161 akt\u012bvi seko l\u012bdzi nozares att\u012bst\u012bbai, piedal\u0101s profesion\u0101lajos pas\u0101kumos un public\u0113 praktisku, uz\u0146\u0113mumiem noder\u012bgu saturu LinkedIn platform\u0101.<\/p>\n<p><strong>Dal\u012bbas maksa:\u00a0<\/strong>180\u00a0EUR (ar iek\u013cautu PVN).<br \/>\nJa esi\u00a0 \u017eurn\u0101la \u201cIR Nauda\u201d gada abonents, izmanto savu 20 % atlaides KUPONU, kas tev nos\u016bt\u012bts e-past\u0101.<br \/>\nPiesakies abon\u0113t \u0161eit:\u00a0<a href=\"https:\/\/ir.lv\/abonesana\">https:\/\/ir.lv\/abonesana<\/a>.<br \/>\nJa v\u0113lies pieteikt vair\u0101kus dal\u012bbniekus vai tev ir jaut\u0101jumi, l\u016bdzu, raksti:\u00a0<em>notikumi@ir.lv<\/em>\u00a0vai zvani: +371 29447030<\/p>\n<p>&nbsp;<\/p>\n<p><strong>IR darbn\u012bcas<\/strong>: apm\u0101c\u012bbas, darbn\u012bcas, semin\u0101ri un kursi. Visu l\u012bme\u0146u vad\u012bt\u0101ju apm\u0101c\u012bbas. Digit\u0101l\u0101s prasmes, digit\u0101lais m\u0101rketings, m\u0101ksl\u012bgais intelekts, m\u0101ksl\u012bg\u0101 intelekta r\u012bki. Person\u0101la vad\u012bba, finan\u0161u prat\u012bba, sabiedrisk\u0101s attiec\u012bbas, lieti\u0161\u0137\u0101 sarakste un citas t\u0113mas tiem, kam r\u016bp pa\u0161att\u012bst\u012bba.<br \/>\nAktu\u0101lo semin\u0101ru un darbn\u012bcu pied\u0101v\u0101jumu skatieties\u00a0<a href=\"http:\/\/irdarbnicas.lv\/\" target=\"_blank\" rel=\"noopener\">irdarbnicas.lv<\/a>\u00a0kalend\u0101r\u0101.<\/p>\n","zoom":""},"product_brand":[],"product_cat":[162,151,48,50],"product_tag":[],"class_list":["post-7932","product","type-product","status-publish","has-post-thumbnail","product_cat-nov-26","product_cat-aigars-cepitis","product_cat-darbnicas-2","product_cat-notikumi-2","first","instock","virtual","taxable","purchasable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product\/7932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/media\/7467"}],"wp:attachment":[{"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/media?parent=7932"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product_brand?post=7932"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product_cat?post=7932"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/irdarbnicas.lv\/en\/wp-json\/wp\/v2\/product_tag?post=7932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}